Media & Communications Workshop for Women – Sun 12th April (AIS Canberra)

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Female cross country ski athletes, coaches, officials, administrators & supporting mums. We need your help to ‘talk up’ XC skiing…raise our media profile and get more people & sponsors on skinny skis!

Come along to The Media & Communications Skills Workshop, organised by the Ski & Snowboard Australia, National Cross Country Committee and funded by the Australian Sports Commission’s Women Leaders in Sport Program.

  • Date: Sunday 12th April, 2015
  • Time: 9am  – 3:30pm
  • Venue: AIS, Canberra
  • Who: Female XC Ski athletes, coaches, officials, administrators and supporting mums.
  • RSVP: Friday 20th March 2015 <>
  • More Info: Michelle Armstrong — Mob: 0419 264 062, Email: <>
  • Cost: FREE (lunch provided)

Alice Wheeler (Sports Media Communications specialist), is the guest speaker and other presenters include, James Bennett (ABC Reporter) & Michelle Armstrong (Communications Consultant). Specifically tailored to meet the needs of the XC Ski community, this dynamic and interactive Workshop will give participants the skills and confidence to maximise media opportunities, deliver media interviews and help build the XC skiing brand as a ‘healthy sport for life with multiple pathways for athletes, coaches, officials and recreational skiers’.

Whether you are a national team athlete looking to share the media spotlight with other elite sportspeople or a race organiser; club official, school ski team wanting some local media coverage, there will be plenty to take home!

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